OneText - Frictionless payments via SMS

Unlocking the Potential of Frictionless Payments: The OneText Revolution

In today's fast-paced digital world, businesses are constantly seeking innovative ways to streamline their operations and enhance customer experiences. OneText, a San Francisco-based start-up founded in 2021, is at the forefront of disrupting SMS marketing and payments. By offering frictionless payments via SMS, they are revolutionizing the way direct-to-consumer brands connect with their customers. With a team of six passionate individuals led by CEO Jonathan Fudem and CTO Daniel Brain, OneText has already made significant strides in its first year, onboarded 50 fast-growing e-commerce brands, and generated impressive revenue figures. In this article, we'll explore how OneText is transforming SMS marketing, its unique features, and the immense potential it holds for businesses.

Founders with a Vision

Jonathan Fudem, a San Francisco native and the CEO of OneText, is on a mission to build frictionless payments through SMS. Prior to launching OneText, Fudem worked in product development at PayPal Checkout, where he played a pivotal role in designing and launching some of the world's most seamless checkout experiences. His expertise in the payments industry and commitment to empowering merchants led him to embark on a new venture. Accompanying him is Daniel Brain, the brilliant CTO of OneText, who describes himself as an engineer and a code writer. Together, Fudem and Brain left PayPal to create a payments company that truly assists merchants in acquiring customers and driving sales.

Revolutionizing SMS Marketing and Payments

In essence, OneText makes commerce frictionless by turning every phone number into a card on file. By leveraging their innovative text-to-buy product, OneText enables direct-to-consumer brands to achieve a staggering 10 times more sales compared to traditional SMS marketing methods. The key differentiator lies in their ability to simplify the buying process for customers, resulting in increased sales and business growth.

Simplifying the Buying Process

OneText's unique approach simplifies the buying process in a way that distinguishes them from their competitors. They transform every phone number into a card on file, which eliminates the need for customers to repeatedly enter their payment details. Once a customer's phone number is obtained, businesses can effortlessly sell their products or services by simply sending a single text message. This frictionless buying experience not only saves customers time but also significantly increases conversion rates.

Powerful Automation and Communication

OneText seamlessly integrates automation, communication, and payments to create an unparalleled sales tool. By utilizing their platform, businesses can engage in conversational marketing that goes beyond traditional SMS marketing strategies. With OneText, companies can bid farewell to cumbersome links and coupon codes and instead engage in meaningful conversations that lead to conversions. This innovative approach enhances customer engagement and fosters long-lasting relationships.

Unlocking the Potential: How OneText Works

OneText offers a range of powerful features that empower businesses to maximize their sales potential. Let's take a closer look at how OneText works:

Get paid from any phone number: OneText allows businesses to send text offers to their customers or utilize social links to encourage buyers to initiate a text conversation. This flexibility enables companies to connect with their customers on the platform they prefer, enhancing customer convenience and satisfaction.

Frictionless buying for existing customers: Repeat customers can easily make a purchase by simply replying "Yes" to the text message. This streamlined process not only boosts sales but also contributes to higher customer lifetime values. The ease of repurchasing keeps customers coming back for more, fostering loyalty and brand advocacy.

Onboard new customers easily: OneText simplifies the onboarding process for new customers by sending them a fast, easy, and secure onboarding link via text. With just a single input of their payment details, customers can seamlessly complete the registration process. This frictionless onboarding experience not only reduces customer effort but also minimizes the risk of cart abandonment during the checkout process.

The Importance of SMS Marketing

SMS marketing has become an increasingly vital sales channel for businesses, with its staggering 98% open rates. This high engagement rate, coupled with the convenience and ubiquity of mobile phones, has made SMS marketing a powerful tool for driving sales. Many brands already attribute up to 20% of their sales to SMS campaigns, and the potential for growth is immense.

OneText recognizes the importance of SMS marketing and aims to push its boundaries even further. By turning every phone number into a payment method, they are revolutionizing the way businesses engage with customers. With OneText, SMS marketing goes beyond simple promotional messages and becomes a direct channel for transactions. The seamless integration of payments within SMS conversations enables businesses to harness the full potential of this highly engaging marketing channel.

Unlocking the Potential of Every Phone Number

OneText envisions a world where every phone number becomes a payment method. This bold vision has the potential to transform the way businesses operate and customers interact with brands. By simplifying the buying process and eliminating the need for cumbersome payment methods, OneText empowers businesses to focus on what they do best—delivering exceptional products and services.

Imagine a scenario where customers can initiate a text conversation with a business and effortlessly make a purchase with a single reply. No need for multiple steps, complicated checkout processes, or entering payment information repeatedly. OneText's frictionless payments via SMS create a seamless experience that maximizes customer satisfaction and conversion rates.

The Future of Frictionless Payments

As OneText continues to disrupt the SMS marketing and payments landscape, the possibilities for innovation and growth are endless. Their commitment to providing unparalleled sales tools for direct-to-consumer brands positions them as a leader in the industry. By combining automation, communication, and payments, OneText has created a comprehensive solution that streamlines the entire customer journey.

With their track record of onboarding fast-growing e-commerce brands and delivering substantial incremental revenue, OneText has already proven its value. As they expand their reach and onboard more businesses, the impact on the industry will be significant. The days of cumbersome payment processes and abandoned carts will become a thing of the past, replaced by seamless and frictionless interactions between businesses and their customers.


OneText's mission to revolutionize SMS marketing and payments is well underway. By turning every phone number into a payment method, they are transforming the way businesses engage with their customers. Through their frictionless payments via SMS, OneText simplifies the buying process, drives sales, and enhances customer experiences. With their unique approach and innovative features, they empower businesses to maximize their sales potential and unlock the true power of SMS marketing.

As we venture into a future where every phone number becomes a payment method, the potential for growth and innovation is immense. OneText is at the forefront of this revolution, leading the way with its visionary founders, dedicated team, and game-changing technology. The days of complicated payment processes are numbered, and a new era of frictionless payments is upon us, thanks to OneText. So, get ready to embrace the power of SMS and embark on a journey toward unparalleled customer experiences and business growth with OneText.